Sonho Bianco Matress: Geniuses / Delantero, Fortaleza, Brazil

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It’s scientifically proven that sleep is good for human brain and cognitive activities. While we sleep, the mind continues to work: nocturnal sleep is the moment when the brain recovers the spent energy and processes the information acquired during the day. Therefore, quality rest is an essential process. The prints developed for the mattress brand Sonho Bianco bring this curiosity to exemplify and value the importance of quality nights of sleep.
Advertising Agency:Delantero, Fortaleza, Brazil
Copywriter:Giovanna Castro
Head Of Copy:Giovanna Castro
Art Director:Samuel Ribeiro
Head Of Art:Matheus Sena
Executive Creative Director:Marcel Pinheiro, André Miyazaki, Pádua Sampaio
Copywriter:Giovanna Castro
Head Of Copy:Giovanna Castro
Art Director:Samuel Ribeiro
Head Of Art:Matheus Sena
Executive Creative Director:Marcel Pinheiro, André Miyazaki, Pádua Sampaio